How can animations be included in Adobe Express projects?

Animations can be effectively included in Adobe Express projects by choosing from animation presets specifically designed for text and images. This method allows users to easily apply predefined animation styles to their elements without the need for extensive animation skills or manual adjustments.

Adobe Express simplifies the animation process by providing a variety of built-in presets, which can enhance visual storytelling and draw attention to key parts of a project. These presets often include effects such as fade-ins, slide-ins, and other dynamic movements that can be applied to text and images with just a few clicks.

The other methods mentioned involve either limitations or complexities that are not part of Adobe Express's straightforward approach to animations. For instance, importing animated GIFs might not always provide the desired level of customization or integration into the overall design, while frame-by-frame animation and manual scripting require more advanced skills and tools that go beyond the user-friendly interface of Adobe Express.