What type of account is required to post directly from Adobe Express to Instagram?

To post directly from Adobe Express to Instagram, a Business Account is required. This is because Instagram's Business Accounts have features and permissions tailored for marketing and promotional activities, which include the ability to schedule and manage posts more effectively through third-party applications like Adobe Express.

A Business Account allows access to Instagram's APIs, providing functionality that personal or other account types do not offer. This includes the ability to publish content directly from external platforms, which is crucial for organizations and brands looking to maintain a consistent social media presence.

In contrast, personal accounts are primarily designed for individual users without the marketing tools inherent to business or creator accounts. While Creator Accounts offer some advanced features, they do not fully equip users with the capabilities necessary for posting through Adobe Express as seamlessly as Business Accounts do. Thus, the requirement for a Business Account for direct posting aligns with Instagram's approach to facilitating marketing and business operations on their platform.