What type of users is Adobe Express primarily aimed at?

Adobe Express is designed specifically for non-designers who need straightforward and effective design solutions. Its primary focus is to empower individuals and small businesses to create visually appealing graphics, videos, and web pages without requiring advanced design skills or experience. The platform is user-friendly, offering intuitive tools and templates that streamline the design process, making it accessible for anyone looking to produce quality visual content quickly and easily.

Other user groups, such as professional designers, corporate teams, or those needing coding knowledge, typically require more advanced software with extensive functionalities. Adobe Express, however, simplifies the design experience, making it ideal for casual users who want to create professional-looking projects without the steep learning curve associated with more complex design applications.